Bob Perry
Based in Houston, TX. Bob Perry has 30 years of broadcasting experience in both radio and television.
Perry has programmed and consulted 35 top rated radio stations in 20 different markets throughout the United States and Mexico. Perry has experience in many different formats including CHR, Urban, Adult Contemporary, Oldies, News, Sports, Dance, Album Rock, Regional Mexican, Spanish Pop, Romantica and Regional Mexican Oldies. In addition to clients throughout the United States, Perry is the programming consultant for Mexico’s largest broadcasting company, Grupo Acir based in Mexico City which consistently has the top-rated stations in markets throughout Mexico.
Perry has an extensive background in market research including market perceptual studies, auditorium music testing, weekly callout research, and audience focus groups. Also, Perry is experienced in effective marketing strategies which include television, billboards, direct mail, telemarketing, station contesting, and station events and concerts.
His biggest enjoyment is finding and teaching the future programming and air talent superstars of the radio industry.
Perry attended Louisiana State University. He comes from a broadcasting family with family members in both radio and television.
